A Supernova of PR & Social Noise

As the pendulum swings from print to online media, the traditional roles of PR professionals are merging into a community of bloggers, consultants and other influencers. According to a new article the resulting conversations are cascading into a supernova of online noise.

10 February 2012 by Erica Articles

GE Study Shows Shared trumps Paid

For the longest time, it was assumed by marketers and social media gurus that shared content by friends and influencers carried more weight than self-serving paid ad placements. According to a study by GE, people exposed to content via sharing had a significantly higher positive attitudes towards the Brand the content was from. There you go. Social sharing trumps paid placement after all.

30 January 2012 by Justin Articles

Fortune 500 Don’t Use Social Media

According to a new study by the Center for Marketing Research at Dartmouth, adoption rates of popular social media tools by the Fortune 500 appears to be leveling off, with little or no change in the past year.

14 November 2011 by Justin Shameless News

JDM Plus Google+

Google has finally unveiled brand pages for Google+ and JDM’s got one! So far, pretty cool, but will it cast a wide enough shadow over Facebook’s 750 million active users and get them to convert?

8 November 2011 by Erica Shameless News

Why Buying Fans & Followers Backfires

There’s a right way and a wrong way to build your organization’s social presence. Here’s a short video from our friends at Splash Media on the dangers of “buying” social media fans and followers.

3 November 2011 by Erica Shameless News

JDM’s Branded URL Shortener

Custom URL shorteners, also known as vanity URL shorteners, are handy branding tools when in the midst of a digital campaign. As a digital agency, we thought, “Why not us?” Today, we’re proud to announce the launch of JDMr.co–the official branded URL shortener of JDM Digital.

30 September 2011 by Andy Shameless News

Glam (Media) Buys Ning (Social)

Vertical media company, Glam Media, is acquiring Ning, the world’s largest platform for building white-labeled social networking sites, to diversify Glam’s revenue portfolio.

21 September 2011 by Justin Shameless News